Client: COOK COUNTY ASSESSOR’S OFFICE
Category: CIVIC
Online: https://www.cookcountyassessor.com/
These are some examples of deliverables used by my team to inform decisions on to reduce the 600 in-person visits a day to the client’s office. My role was to research and design two new services working with external partners to help move more taxpayer filing online. My tasks included employee interviews, user intercepts, task analysis, and user flows. I also built a journey map and service blueprints to communicate the projects with the client. Finally, I created service experience prototypes and set up user testing.
SERVICE BLUEPRINT
SERVICE BLUEPRINT
CUSTOMER JOURNEY MAP
BEHAVIORAL ANALYSIS IN REGARDS TO TECHNOLOGY ADOPTION AND DECISION-MAKING
SERVICE JOURNEY STORYBOARDING
USER FLOW
KEY OBSERVATIONS & INSIGHTS FROM EMOTION MAPS
PAPER FLOW
SERpICO BEHAVIORAL ECONOMIC ASSESSMENT OF NEW TECHNOLOGY IMPLEMENTATION
INITIAL SERVICE PROTOTYPE DURING PANDEMIC
PROJECT: COFI
Category: DIGITAL PRODUCT
Online: N/A
CoFi is a collaborative AI-assisted workspace tool designed to address work-from-home challenges of informal communication and breakdowns in the creative process. My initial task was conducting interviews with design leaders in the US and Mexico to learn what issues they were dealing with. This was followed by leading collaborative scenario planning to determine what our ideas would need to address. Some of my other analysis tasks were creating diagrams of customer-value determination, customer-product expectation, competitive ecosystem, and product context to inform our design decisions. I built storyboards and the service blueprint to inform implementation. At the end of each sprint I conducted risk awareness.
VALUE PROPOSITION CANVAS & PITCH DEVELOPMENT
SERVICE BLUEPRINT
FUTURE SCENARIO PLANNING
ANALYSIS OF CUSTOMER EXPECTATIONS OF PRODUCT
COMPETITIVE ANALYSIS
PRODUCT CONTEXT ANALYSIS
PRODUCT FEEDBACK ANALYSIS
WORKSHOP PARTICIPANT INTENT STATEMENT ACTIVITY FROM WORKSHOP
TRENDS ANALYSIS ACTIVITY FROM WORKSHOP
TRENDS ANALYSIS WORKSHOP
OFFERINGS-ACTIVITIES-CULTURE DETERMINATION ACTIVITY FROM WORKSHOP